Power of Media in Modern World Essay examples - 1032 Words.
Essay The Media And Its Responsibilities. The media and its responsibilities 2 The media is a big part of our lives and has become a fundamental influence on the viewpoints and outcomes of world issues. The contribution allows everyone to have freedom of speech, but the media must take responsibility for its part in many of the problems that.
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The power of the media is better explained through the cultivation theory. The theory was first initiated by Morgan and Signorelli and argues that popular media for instance television and the newspaper has the power to influence public opinion. Research suggests that a majority of the people on the planet depend on television as their primary source of news or information. Scholars argue that.
The power of media lies in its functions, as it can be illustrated by realizing its political power. Media is the cementing force of democracy, because it has supplemented the authority of people by giving them awareness about political system and its functioning. And this is the reason for which media is considered the fourth pillar of state. It strives for the rights of citizens to be served.
The Effects of Power on Responsibility Power and responsibility have a complex relationship that is connected by factors such as a person’s morals and ethics, personality, and under what conditions the person was raised. In a world where power can be found in many forms and in many places, the use and abuse of power can be seen regularly. Power is not just being the CEO of a fortune five.
By taking responsibility and power over information, citizen journalists question the centralisation of information. In America, six corporations control 90% of the media. In the UK, 70% of the national media market is owned by three major companies. It is now important for the potential and limitations of this new type of journalism to be.